Internship of Daxue Consulting

Daxue Consulting is a market research company located in Shanghai, and it mainly focuses on the market development and strategies in the Chinese market. I was honored to be assigned to the marketing group and worked to search relevant materials and data to write out articles with insights into the Chinese market. To finish the articles, I need to search for news, data, and relevant articles to have inspirations and choose a suitable topic to describe a specific area of the Chinese market. Then I must use different data source with a cross-check to obtain reliable data, and then use the data as supportive proofs to showcase the company's views of a certain sphere of the Chinese market. By now, I have finished totally 5 articles about spirits, IPO, negative list, sports multi-media, and Huawei-ban.