About Program
Digital and analytical marketing refers to all the marketing techniques used on digital platforms and channels, as well as the skills related to their analysis and management within the context of various commercial operations. The sectors recruiting in digital marketing are diverse and include CRM roles, SEO and SEA positions, as well as social media managers and community managers. The Mastère's programme prepares students for versatile roles as digital marketing managers, capable of leading a team on specific commercial projects, including cross-functional collaborations within the organisation and segmented, personalised client relationships.
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Program Highlights
- Small class sizes ensuring individualised attention
- Mastering data analysis to interpret and leverage online interactions
- 70% of faculty hold Ph.D. degrees, providing expert-level instruction
- Personalised academic support tailored to each student
- Developing and analysing marketing strategies
Program Dates
Questions & Answers
Location
If you talk to anyone that has ben to Paris, they will likely tell you that it felt magical. There is something exceptionally different in Paris; it could be the twinkling of the Eiffel tower every night, the smell of fresh bread wafting through the streets at all hours, the abundance of art, or the sheer beauty of Les Jardins. This city will leave you awe-struck.
