Fashion Brand Management
Fashion Brand Management
Location
  • Italy
    • Florence
Subject Areas
Fashion Design
Health & Safety

Program Details

Program Type
Direct Enrollment
Degree Level
Masters
Language
English

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About Program

Blend your passion for fashion brands with a deep understanding of marketing processes and levers. Study the impact of visual culture and analyze the intricate relationship between the fashion industry and contemporary art.

Build methodological foundations that will allow you to develop and present effective brand strategies. The Master's Program in Fashion Brand Management combines research and practice to simulate the realities of the fashion industry through a design-oriented approach.

Students will gain the fundamental skills and knowledge necessary to produce strategic communication and business plans through lectures, relevant case histories, and workshops. Students will also have the opportunity to immerse themselves in prestigious company visits, coming into direct contact with a variety of professional figures from the local fashion scene.

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