Next Gen Man City: The Business of Football
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Next Gen Man City: The Business of Football
About Program
Step inside the business that drives the global game with Next Gen Man City - a premium summer experience where ambitious 14–17-year-olds uncover how world-class sports brands operate. Over two immersive weeks at the Etihad Campus, students gain real-world insight into the business of football through interactive workshops, expert sessions, behind-the-scenes access, and leadership-building challenges that ignite future careers in sport and business.
Key Highlights:
- Interactive Learning: Participants engage in 25+ hours weekly of hands-on workshops and sessions led by Manchester City experts, exploring careers in sports finance, marketing, sponsorship, fan engagement, event management, and more while building practical skills and business acumen.
- Behind-the-Scenes Access:
Students enjoy unique experiences like VIP tours of the Etihad Stadium, visits to the City Football Academy, opportunities to observe training sessions, and interaction with industry professionals.